As we enter 2024, the ever-evolving marketing landscape demands a fresh approach. 2021 through 2023 was the era of the influencer, but more people are getting tired of getting “sold to” at every turn. In this era of digital dominance and rapidly changing consumer behaviors, businesses must adapt and enhance their marketing strategies to resonate…
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Lights, Camera, Action! Why High-Quality Video Matters in Marketing
You’ve arrived. Your business has a cohesive brand, a functioning website, a decent social media following, repeat customers, and positive online reviews. So what’s left? While some business owners are content to keep trucking along at this level (and there’s nothing wrong with that!), if you’re wondering what’s next or how to elevate your brand…
Read on5 Reasons Why Video Marketing Should Be Part Of Your Marketing Strategy
Video has emerged as the undisputed winner among all types of content to engage internet users. The importance of video marketing for boosting your brand visibility and growth is undeniable. It’s the future of digital marketing and now is the time for businesses big and small to invest in it. If your business hasn’t yet…
Read on2016: A Year in Review
As we look onward to 2017, we wanted to take the opportunity to also look back on all we accomplished in 2016. We were blown away to see that, in 12 seemingly short months, we’ve changed considerably and are on the cusp of bigger and better things. Let’s take a look at what made 2016 a banner year for…
Read onFrightful Fun: Fright Night Case Study
What can I say, I love Halloween. Ever since I was a kid, starting in October and ending December 26th, you can usually find me in a good mood. It’s my favorite few months of the year. During my college years as a design student and working part-time at the Apple Store, it turned out I wasn’t…
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