Lookout Jack Dawson, a logo is just the tip of the iceberg.

A logo is just the surface of a much larger brand and identity strategy. It is a culmination of hours, research, comps, revisions, and more revisions. In short? Making that “simple” mark that encompasses a brand is a lot of work and we take great care to make sure that it’s perfect for each client.

Farmboy Logos and Marks

 

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