Category: Blogs

Why A Social Media Presence Is Important For Small Businesses

People often believe that social media is made for influencers and name brands. As a social media manager, social media is much more than the latest trend. Building community, trust, and a presence is much more important in our world today.  Small businesses need love more than ever. We live in a time when people…

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Why Contractors Must Market Themselves Now More Than Ever: Rising Competition and Tariffs on Canadian Wood are Raising the Stakes

The home building and remodeling industry is experiencing a surge in competition that’s reaching new heights. With tariffs on wood causing prices to climb, contractors are feeling the squeeze and it’s not going away anytime soon. What many people don’t realize is that most of the wood used for construction in the United States actually…

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How to Achieve Success in Running Social Media for Both B2B and B2C:

Blog banner saying How to Achieve Success in Running Social Media for Both B2B and B2C: Key Differences and the Power of Community Building.

Key Differences and the Power of Community Building By: Patrick Tape Fleming Running successful social media accounts for businesses isn’t one-size-fits-all. Whether your company focuses on Business-to-Business (B2B) or Business-to-Consumer (B2C), your approach to social media must be carefully crafted to resonate with your specific audience. While both B2B and B2C social media strategies aim…

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