We’ve teamed up with our longtime client, Reese Builders, to bring you something special: a new HGTV-style series that showcases the power of transformation. From dream kitchens to spa-worthy bathrooms, The Refresh takes you behind the scenes with Central Iowa’s premier remodel experts. Every episode is packed with stunning before-and-afters, expert insight, and the craftsmanship…
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Why Contractors Must Market Themselves Now More Than Ever: Rising Competition and Tariffs on Canadian Wood are Raising the Stakes
The home building and remodeling industry is experiencing a surge in competition that’s reaching new heights. With tariffs on wood causing prices to climb, contractors are feeling the squeeze and it’s not going away anytime soon. What many people don’t realize is that most of the wood used for construction in the United States actually…
Read onWhy Mobile-Friendly Websites Are Crucial for Contractors
In today’s digital age, a strong online presence is vital for any contractor looking to attract new clients and grow their business. With the majority of internet traffic now coming from mobile devices, it’s essential that contractors ensure their websites are optimized for smartphones and tablets. Farmboy is here to teach you why a mobile-friendly…
Read onThe Rise (Again) Of Contextual Advertising
ivacy and advertising. One way to combat the increasing ineffectiveness of behavioral advertising is contextual advertising.
Read onWhen The Cookie Crumbles: Preparing Your Marketing Strategy For A Cookie-Less World
In 2020, Google announced it would phase out third-party cookies — starting in 2023 — on its Chrome browser, joining Apple’s Safari and Firefox browsers. The announcement signified the death of the third-party cookie since Chrome, Safari, and Firefox are the top three internet browsers. Chrome itself made up more than half of global internet…
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