Hashtags were once the lifeblood of social media discovery, a simple tool that connected users to trending topics and helped content reach wider audiences. But as social platforms evolve at lightning speed, a question remains: Are hashtags dead? Over the last five years, their role has dramatically shifted. They’re no longer essential for discoverability, and…
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From Small-Town Iowa to Big League Business: The Power of Progress Over Perfection
Since growing up as a kid in small-town Iowa, I’ve had the benefit of being around a lot of great coaches, teachers, and mentors. I’ve been surrounded by these people in the gym, on the field, and in conference rooms learning from great business coaches and fellow business owners. I’ve had the opportunity to work…
Read onMarketing for Contractors: Creating Engaging Content to Attract New Clients
As a contractor, bringing in new clients isn’t just about having the skills to do your job—it’s about showcasing your expertise in ways that resonate with potential customers. By positioning yourself as a knowledgeable and dependable expert, you build trust and foster relationships that last. Attracting clients and building relationships is all about content creation….
Read onWhy Mobile-Friendly Websites Are Crucial for Contractors
In today’s digital age, a strong online presence is vital for any contractor looking to attract new clients and grow their business. With the majority of internet traffic now coming from mobile devices, it’s essential that contractors ensure their websites are optimized for smartphones and tablets. Farmboy is here to teach you why a mobile-friendly…
Read onWhat’s Behind An Award Winning Brand – A Look Inside The Brand Guide
A brand guide is a comprehensive document that defines the visual and messaging elements of a brand, ensuring consistency across all marketing and communication efforts. It includes details on typography, colors, visual elements, video and image direction, logo usage, and social media guidelines. A brand guide is crucial as it helps maintain a cohesive brand…
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