• The Beauty And Challenge Of Collaboration

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    Artistic collaboration is one of the hardest things to get right. Creative minds often come with strong opinions, bold visions, and very different ways of working. But when it clicks? It’s magic, pure and simple. When multiple minds come together and truly collaborate, the final result always becomes something greater than the sum of its…

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  • Why A Social Media Presence Is Important For Small Businesses

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    People often believe that social media is made for influencers and name brands. As a social media manager, social media is much more than the latest trend. Building community, trust, and a presence is much more important in our world today.  Small businesses need love more than ever. We live in a time when people…

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  • Why Contractors Must Market Themselves Now More Than Ever: Rising Competition and Tariffs on Canadian Wood are Raising the Stakes

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    The home building and remodeling industry is experiencing a surge in competition that’s reaching new heights. With tariffs on wood causing prices to climb, contractors are feeling the squeeze and it’s not going away anytime soon. What many people don’t realize is that most of the wood used for construction in the United States actually…

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  • Hashtags Are Dead!

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    Hashtags were once the lifeblood of social media discovery, a simple tool that connected users to trending topics and helped content reach wider audiences. But as social platforms evolve at lightning speed, a question remains: Are hashtags dead? Over the last five years, their role has dramatically shifted. They’re no longer essential for discoverability, and…

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  • Breaking the Cycle: Why Embracing Change is Key to Business Growth