As we enter 2024, the ever-evolving marketing landscape demands a fresh approach. 2021 through 2023 was the era of the influencer, but more people are getting tired of getting “sold to” at every turn. In this era of digital dominance and rapidly changing consumer behaviors, businesses must adapt and enhance their marketing strategies to resonate…
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Lights, Camera, Action! Why High-Quality Video Matters in Marketing
You’ve arrived. Your business has a cohesive brand, a functioning website, a decent social media following, repeat customers, and positive online reviews. So what’s left? While some business owners are content to keep trucking along at this level (and there’s nothing wrong with that!), if you’re wondering what’s next or how to elevate your brand…
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Copy Catastrophes and the Art of Copy Editing in Marketing
Hello, fellow word nerds and marketing mavens! How do you feel about terrible copywriting? Picture this: You’ve crafted a brilliant marketing campaign, complete with dazzling graphics, snappy slogans, an offer that practically oozes value… But there’s one problem, one gigantic black fly in your chardonnay (this is not irony, sorry Alanis); the existing copy fails…
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Crafting Excellence: How Farmboy Builds Premier Websites.
At Farmboy Web and Marketing, we take immense pride in our ability to build better websites. Our approach sets us apart because we focus on delivering not just visually stunning front ends, but also ensuring a highly optimized back end. Our primary goal is to empower your team with the right tools to scale your…
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Why Your Professional Headshots Should Showcase Employee Personalities and Ditch the Boredom!
In the world of business, first impressions are everything. Whether you’re a seasoned entrepreneur or just starting out, your company’s image plays a pivotal role in attracting clients, partners, and opportunities. One often underestimated aspect of this image is your team’s professional headshots. Gone are the days of monotonous, cookie-cutter headshots that do little more…
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