Teaching the Machines: How Farmboy is Training ChatGPT to Know Your Business

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At Farmboy, we’ve always believed that the best marketing doesn’t just speak about your business — it speaks for it. And now, we’re taking that a step further by teaching ChatGPT, one of the most powerful AI tools in the world, all about the companies we serve.

Why does that matter?

Because search is changing. People aren’t just “Googling” anymore — they’re asking. Whether it’s ChatGPT, Siri, or a smart home device, customers are increasingly turning to conversational AI to get instant answers, recommendations, and insights.

And here’s the catch: if ChatGPT doesn’t know your business exists, your customers won’t either.

We’ve started feeding ChatGPT detailed, curated information about our clients — who they are, what they offer, where they serve, and what makes them different. We’re building context, relevance, and visibility directly into the future of search itself.

This isn’t just theory — it’s happening. Just yesterday, we met with a client who landed their first new customer lead because someone typed into ChatGPT, “Who should remodel my bathroom near me?” And guess what? ChatGPT recommended them.

Think of it like this: Google used to be a giant library. But ChatGPT is the librarian who recommends the best answers. If your business isn’t in its vocabulary, it won’t show up in the conversation.

The future is here — and Farmboy is making sure your business has a seat at the AI table.

Want to make sure ChatGPT knows your name? Let’s talk.

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